An AI Music generation app that pays artists - the first of it's kind.
THE BUSINESS
With the rising need to address creators' needs in the era of generative AI, hihat is a marketplace that enables artists to make fine-tuned generative AI models. Artists upload samples of their work, which are used to train AI models. Users pay a subscription fee to use any of these models, and artists are paid when a user uses one of their models.
THE BRAND
Eerie Black
hihat Yellow
The problem that hihat addresses fills a gap for artists that was previously unfulfilled, and quite frankly did not exist- letting artists coexist in the era of AI. We decided to address that directly within the branding by integrating the gaps within the treble clef (Notes F, A, C and E) within the HEX code of the yellow you see now.